Join Johnny (@johnnypage13) and Matt (@mattverlaque) as they sit down with Wes Bush.
- He’s the author of the best-selling book Product-Led Growth and founder of PoductLed.com — a proven system that helps SaaS companies scale their business by focusing on being product first.
- He’s coached over 300+ SaaS companies and generated over $1B in self-serve revenue! Some of those companies include giants like Keap and startups like Enzuzo who he helped double their free-to-paid conversion rate in just 6 months.
- And he has a NEW upcoming book coming out in August titled ‘Product Led’ which will teach you how to turn your product into a $100M growth machine without a sales team.
In this episode, Wes breaks down:
- Implementing a successful product-led growth strategy.
- How solving beginner problems for users is key to product-led growth.
- Talking to customers and understanding the market before implementing a product-led growth strategy.
- Transitioning from a sales-led business to a product-led business.
- And how sales-led companies can learn from and implement product-led strategies to improve their operations and customer experience, regardless of their current business model.
👉🏻 Want a 3-step action plan to help scale your SaaS? Book a FREE growth session: https://www.saasacademy.com/scalenow?...
Matt is COO at SaaS Academy, the largest business coaching program for B2B SaaS founders in the world. He's also the co-founder of High Speed Ventures, where Dan Martell and I invest in early stage B2B SaaS companies. He's a passionate tech entrepreneur who took a non-traditional path to get there. After a decade in the fire department, Matt switched gears to co-found UpLaunch, a marketing automation platform for gyms which was acquired in 2020. Outside of business, Matt's a father to three young sons, husband to a badass wife, and the world’s okayest triathlete.
